Are Today’s Writers Spoiled?
My father was a hard-core author who published from the mid-70s through the 2000s. He began with an IBM Selectric II typewriter and sought out the only publisher, McMillan, willing to take on a ceramic textbook. Later, he used this same typewriter to typeset and self-publish his books, which were sold mail order from our garage.
Today, publishing is quite different. A person can use a free online word processor like Google Docs to write a book, convert it to an eBook, or print on-demand book and publish it online where millions of people can download it.
And the tools we have? Word, Front Page, Excel, Visio, Grammarly, Photoshop, ProWritingAid and Hemmingway. There are even AI-powered resources like ChatGPT. Plus, the internet is a research powerhouse that can fact-check, locate information, find existing works, locate publishing resources, correct flaws, and inspire ideas. Well, I guess that is it. Anybody can publish a book without any effort and make millions of dollars. Umm, no.
Take the topic of Nelson Mandela. With a few minutes of internet research, ALL the essential facts about this amazing man are available. Are they accurate? Multiple sources can easily confirm the vital facts. What can be done with this verified information? Write a book, report, article, educational pamphlet, children’s book, or fantasy story with Nelson as a character or a parody based on researched facts.
For example, an author could use Google Docs to write a time travel story where the main character meets Nelson Mandela. Then, check it with Grammarly, import a table from Excel, and use free online tools to place their book on Amazon. Heck, the cover design could be done by the AI image generator SDXL. The resulting book would be wholly fact-checked, grammar-checked, and properly formatted with excellent cover art. The apex of the spoiled author is to use an AI program like ChatGPT to write the entire book. Truly remarkable.
All true, but there is a problem my father never faced. Readers have a thousand time travel books to choose from or can download a free time travel story from many sites. Do you like horses? “Hey, ChatGPT. Write a time travel story with Nelson Mandela riding horses.” Done!
This wide variety makes it nearly impossible for an author to get a potential reader’s attention. I did an Amazon search for “Nelson Mandela books,” and 409 results appeared. Poetry book? 80,000 results. Religion book? 100,000 results. Harry Potter book? 4,000 results. Side note: When I did this search, I found “Welcome to Hogwarts (LEGO Harry Potter).” Lego publishes books? I do not even know what to say…
It gets worse. A nobody reader can leave a scathing review that stays public until the last hard drive in the universe stops spinning. And oops. The server crashed, and your Google Docs book got deleted. Plagiarism? It is now easier than copying files off a floppy disk.
Alright, I’m getting lazy. “Hey ChatGPT. List the problems facing modern authors.”
1. Oversaturation of the Market: With the rise of self-publishing and digital platforms, more books are being published than ever, making it harder for authors to stand out.
Discoverability: Competing for attention in a crowded marketplace requires significant effort in marketing and branding.
2. Financial Instability
Low Royalties: Traditional publishing contracts often offer modest royalties, and self-published authors may struggle to make consistent sales.
Pressure to Write Quickly: Authors may feel pushed to produce content rapidly to keep up with market demand, which can lead to burnout.
3. Marketing and Promotion
Lack of Support: Many authors, especially in the self-publishing world, must handle their marketing and promotion, which requires time, money, and expertise.
Social Media Pressure: Authors are often expected to maintain a solid social media presence to engage readers, which can be overwhelming and detract from writing time.
4. Changing Reader Habits
Shorter Attention Spans: With the dominance of digital content and streaming services, some readers may have shorter attention spans, impacting interest in lengthy works.
EBook vs. Print: The shift to eBooks and audiobooks changes how books are consumed, and some authors struggle to adapt.
5. Technological Disruption
AI and Automation: Tools that generate content, like AI-written texts, are emerging, potentially altering how stories are created and valued.
Piracy: Digital piracy remains a significant concern, with unauthorized copies of books cutting into authors’ earnings.
6. Diversity and Representation
Gatekeeping: Some authors face barriers related to race, gender, or identity when trying to break into traditional publishing.
Pressure to Represent: Authors from marginalized backgrounds may feel obligated to focus on specific narratives, limiting creative freedom.
7. Creative Challenges
Writer’s Block: Pressure to produce can exacerbate creative blocks.
Balancing Art and Commerce: Authors may struggle to balance writing what they are passionate about with what sells.
8. Mental Health Concerns
Isolation: Writing can be a solitary profession, leading to feelings of loneliness or disconnection.
Public Criticism: Negative reviews, online trolls, and cancel culture can affect an author’s mental health.
9. Industry Gatekeeping
Traditional Publishing Barriers: Many authors face rejections or long waits for decisions from conventional publishers.
Focus on Trends: Publishers may prioritize trendy genres or themes, making it harder for unique or unconventional stories to find a home.
10. Sustainability
Environmental Impact: Authors may grapple with the ethics of traditional publishing’s reliance on paper and physical distribution.
Cultural Shifts: Trends and norms evolve quickly, requiring authors to adapt their writing styles and themes to remain relevant.
Today, authors face many challenges my father could not have imagined in the seventies. When he started, there were only TWO ceramics textbooks. I searched Amazon for “ceramics textbook,” and 242 books appeared. This number is incorrect because my father amassed over 500 hardcover ceramics textbooks during his writing effort.
And the quality of the modern ceramic textbook? Nearly every new ceramic textbook, potter’s manual, glaze recipe cookbook, reference book, or guide has my father’s books in the appendix or bibliography. So, I know they must be good.
My father faced many technical and economic challenges that today’s authors can only read about in history books. Instead, our challenges are the extreme competition, cut-throat marketing, developing new ideas, and utilizing new technology. So, today’s authors have many tools at their fingertips that my father could only dream about, but we face sophisticated modern readers and mountains of existing work. We certainly are not spoiled, but neither was my father.
You’re the best -Bill
November 27, 2024
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